🏀 NBA star Damian Lillard, widely known for his clutch performances and loyalty to his team, is making headlines for an exciting new role off the court. He is returning to his alma mater, Weber State University, to serve as the General Manager for their basketball program. This marks a significant step for Lillard and a promising development for the university’s athletic future.
✨ This move highlights Lillard’s deep commitment to his roots and his desire to contribute to the sport’s development beyond his playing career. It also reflects a growing trend among NBA stars who are investing their time and expertise in college athletics. By bringing his professional-level insights and experience, Lillard aims to mentor young talent and help shape the future of college basketball programs. His dedication to Weber State, especially coming just two weeks after agreeing to a new deal with the Trail Blazers, truly underscores his passion for the game and its future generations.
🤝 Lillard’s Commitment to Weber State
Lillard, a 13-year NBA veteran at 35, announced his new position during the Weber State Basketball Alumni Classic. He emphasized that building a strong program in today’s ever-evolving college athletics landscape requires “time, trust, and commitment.” In his new capacity as General Manager, Lillard will act as a key advisor and mentor. He will work closely with the coaching staff and the athletic department’s leadership, providing “insight, mentorship, and guidance” drawing from his extensive experience at both collegiate and professional levels to elevate the program. He also stressed that the support of the community is vital for the program’s success.
🌟 Following a Notable Trend
Damian Lillard is not alone in taking on such a role. His move follows in the footsteps of other prominent NBA players who have stepped into similar positions at their alma maters. Golden State Warriors star Stephen Curry agreed in March to serve as assistant General Manager at Davidson, while Hawks guard Trae Young holds a similar role at Oklahoma. Additionally, four-time NBA champion Shaquille O’Neal agreed in April to become the General Manager at Sacramento State. This growing trend demonstrates a new way for active and retired players to give back to the sport and remain deeply involved at a foundational level.
